Local SEO
Promotion for nearby customers, so people find you in your city and neighbourhood. For businesses across Poland, working remotely.
Local SEO
Promotion for nearby customers, so people find you in your city and neighbourhood.
What is included
- Service and location pages for local searches
- Consistent business details (name, address, phone) on your site and in directories
- Local structured data
- Local competitor analysis
- Guidance on working with reviews
Who it is for: Salons, renovation and cleaning companies, clinics, photographers and other businesses with local customers.
Indicative price: from PLN 800 net per month. The final quote depends on the scope; I prepare it after a short conversation.
Be visible where local customers are searching
When someone types “hairdresser near me”, “electrician” or “clinic in my area” into Google, they see a map and a few businesses nearby. Local SEO gives your business a chance to be among them.
It is work on two fronts: your website, and your Google Business Profile and directories. Everything must be consistent and clear both for the search engine and for the person looking for a service.
I check how you compare with local competitors and prepare a plan that can be put in place step by step. I do not promise specific positions, but I help build solid foundations for local visibility.
What Local SEO includes
Service and location pages
Separate, well-written pages for the services and areas you cover, aimed at phrases with the city or region name.
Consistent business details
Name, address and phone identical on your site, Google profile and directories, because inconsistencies lower trust with search engines.
Local structured data
Markup that tells Google what the business does, where it operates and its opening hours.
Local competitor analysis
I check who is visible in your area, why, and what you can do better.
Google Business Profile
Guidance on completing and running your Google Business Profile, which is the heart of local visibility.
Working with reviews
Advice on collecting genuine reviews and replying to them professionally. I do not publish fake reviews.
Who Local SEO is for
Local SEO works best for businesses that serve customers from a specific city, region or travel area.
- Salons, clinics, studios and workshops.
- Renovation, cleaning and mobile service companies.
- Photographers, trainers and local specialists.
- Shops and venues with customers visiting in person.
If you serve customers across Poland, classic SEO may work better. Together we will choose the approach that fits your situation.
How I work
Four clear steps from the first conversation to launch
Conversation and goals
Step 1 of 4
We agree where your customers are, which services to promote and what local competition looks like.
Local audit
Step 2 of 4
I check the website, Google profile, directories and consistency of business details.
Implementation
Step 3 of 4
I improve service pages, structured data and the profile, and tidy up business listings.
Monitoring
Step 4 of 4
I watch visibility and enquiries, go through the results and suggest next steps.
Frequently asked questions about Local SEO
Local SEO helps you appear in Google Maps and in results with your city name. In Local SEO I combine the website, your business profile and local keywords, following Google’s rules for business profiles (Google Business Profile Help).
How is Local SEO different from regular SEO?
Regular SEO is about visibility across all search results, while Local SEO focuses on searches with local intent, Google Maps and “near me” results.
How much does Local SEO cost?
As a guide, from PLN 800 net per month. I prepare an exact quote after a short conversation about your business and area.
Do I need a Google Business Profile?
Yes, it is one of the most important elements of local visibility. I can set it up or tidy it as a separate service.
Can I count on a specific place on the map?
No. Nobody can honestly guarantee that. I help build the foundations and develop them steadily.
Do you work with companies outside my city?
Yes, I work remotely with clients across Poland.
Let’s talk about your project
Tell me what you need and I will reply by email.